The Hipnotik Music Festival which is hosted at House On Fire (Malkerns, Swaziland). It is an event aimed at celebrating the rapid growth of the Hip Hop culture in Swaziland and the Southern African region. The event’s primary target audience is the youth of the Kingdom, as well as neighboring countries.This is no ordinary event, Hipnotik is a platform for the Swazi youth to not only be exposed to the hip hop scene outside of the country but also be able to interact or even share the stage with some of their favorite international hip hop artists.
The festival is aimed at inspiring and motivating the youth to dare to dream and have the courage to persevere to make a career out of their musical passion. The nascence of the hip hop movement in Swaziland gives hope to the individuals that do not conform to the mainstream idea of success being a white collar job. At this crucial development stage, the aspiring hip hop artists need to be given a platform to showcase their art. Hipnotik is the only youth event that provides such a platform at such a large scale in the Kingdom. The show has given about 10 Swazi artists the opportunity to share the stage with some of the biggest names in the hip hop scene so far.
Hipnotik also has beneficiaries in various local commercial business entities including hospitality, tourism, FMCG and entertainment businesses within the Kingdom.
Companies that have worked with Swazi Jive in making Hipnotik Music Festival a success include:
•House On Fire (Swaziland’s leading cultural and events venue)
• Swaziland Beverages (a company that encompasses the production, marketing, sales & distribution of Beverages in Swaziland.)
• Happy Valley (Luxury hotel in the Ezulwini Valley,Swaziland operated by Status Hotels)
• Debonairs Pizza Swaziland (A leading pizza restaurant franchise in Africa) [Official Ticket Outlet]
• Home & Office (Office material printers and suppliers)
• And most recently added Yebo Art Reach as our Corporate Social Investment.
Here is a timeline for our roll out plan to make catching up easy:
• Tuesday 30th April, we unveiled the first international artist: PRO Linda Mkhize, also known as 'ProKid. The second artist to which was revealed on the 4th May - RED BUTTON.
Pro
The next artists we revealed on the 11th of May was a group - Cashtime Fam! Cashtime Fam consists of Five members namely, Smashis, Kid-X and the award winning members of Teargas who are, K.O, Ntukza and Ma-E. We are confident that Kid-X and Smashis will be with us during Hipnotik 2013 but the teargas members might have other commitments (We will definitely keep the Hipnotik fans updated).
Cashtime Fam
The final South African acts to be revealed on the 17th of May were; Kwesta (Mr Cool) & The Repertoires (Running With The Reps). These are the last South African performers to be added to the already star studded line up.
Kwesta and The Repertoires
The aim for this year is to exceed all expectations people have for "Swazi shows" and we believe we are on the right track with these additions to the line up. Kwesta the Boomshakalaka hit maker is very excited about performing in the kingdom and he will be traveling with "Cashtime fam" to join the Swazi Jive team days before the festival. The Repertoires made an unofficial appearance at the 2012 Hipnotik Festival but they still managed to attract a large crowd. We are happy to have them on the line up as main acts this year.
We plan on choosing one deserving dance crew from Swaziland to hang out with the Repertoires in order to learn from them during the course of the festival. All dance crews interested in participating / performing can email manager@swazijive.com
One of the Hipnotik youth festival's main objectives is to place deserving local artists on the same stage as international artists to prove that our own artists have as much talent as the performers we tend to look up to. Swazi entertainment promoters & corporations are responsible for organizing our industry in a way that will allow local talent to be strive after initially being recognized. This year's The Hipnotik Youth Festival is providing this platform yet again and the headlining artists representing Swaziland are Psycho lution, Qibho Intalektual & award winning DJ/Producer Tendaness. Swazi Jive will also be introducing an artist dubbed "Mnandi" during the festival. Tendaness will be headlining the pre-party for VIP guests the night before the festival which will be his first performance in the kingdom over the past year.
DJ Tendaness
There are very exciting artists lined up beyond the headlining acts which include Kena, Mageez, Ghetto Villah
amongst the artists representing Manzini!
Tickets are now available at Spur Ezulwini. You can also call 76809260 / 7619 2770 / 7622 5282 to reserve/ order your tickets. E150 General Pre-Sale • E180 @ the Door • E400 VIP, includes access to VIP Exclusive Pre-Party the night before the event and access to VIP Parking on the night of the event.
**Those interested in renting stalls should contact Sakhile Nkhambule on 7622 5282 / manager@swazijive.com
Press Release by: Mvuyo (@MvuyoSD on Twitter)
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